Apple mulling bid for English football streaming rights – report

by | Mar 23, 2023

US tech giant Apple is considering bidding for streaming rights to a number of English football games, it was reported on Thursday, as it looks to further bolster its sports offering.
According to Bloomberg, citing two unnamed sources, the rights Apple is interested in would allow it to show a number of Premier League matches in the UK as well as some lower league games run by the English Football League.

Apple, which owns the Apple TV+ streaming platform, expanded into live sports in the US after striking a $2.5bn, decade-long deal with Major League Soccer last year. It also streams Major League Baseball on Friday nights.

Both the Premier League and Apple have so far declined to comment on the report.

The Premier League currently has a deal with Sky, BT Sport and Amazon to show lives games until the end of the 2025.

The auction for the 2025-28 domestic rights is due to take place next year, while the EFL will shortly be selling rights to seasons starting in 2024.

The Premier League’s current deal with broadcasters was renewed for three years in 2022, for the same overall value and without a tender process. The decision to extend the deal was taken in response to the significant impact the pandemic had on football.

Sky and BT paid £4.5bn in 2018 for the right to screen live matches, with a further tranche of games sold to Amazon Prime for an undisclosed sum. The BBC has the rights to broadcast highlights.

Related articles

Ryanair passenger numbers jump 9% in December

Ryanair passenger numbers jump 9% in December

(Sharecast News) - Budget airline Ryanair reported a 9% jump in December passenger numbers on Wednesday. Traffic rose to 12.54 million from 11.52m in the same month a year earlier, while the load factor - which gauges how full the planes are - ticked down to 91% from...

Wizz Are passenger numbers soar in December

Wizz Are passenger numbers soar in December

(Sharecast News) - Hungary-based budget airline Wizz Air reported a strong rise in December passenger numbers as demand continued to rebound from the Covid pandemic. The company on Wednesday said it carried 4,964,857 passengers, an 18.8% increase year on year. For the...

Trending stories

Join our mailing list

Subscribe to our mailing list to receive regular updates!

x