Primark sales up 36% despite Omicron hit over Christmas

Associated British Foods said fourth quarter sales at its Primark stores rose 36% despite a hit from the surge in Covid Omicron cases, but were now showing signs of recovery as it maintained full-year group guidance.
Retail sales came in at ยฃ2.6bn on a constant currency basis with operating profit margin ahead of expectations.

“Looking ahead, we expect Primark sales from now to April to be significantly better than sales in the comparable period in the last financial year, when the estate was largely closed,” the company said in a statement.

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